Esther Yu Shuxin (虞书欣)

[video] [ENG SUB] BTS: She really gets into the details while acting ☺️ #JiangMu #SpeedandLove #双轨 #ทางรักคู่ขนาน #쌍궤 #스피드앤러브 #双軌 #velocidadyamor #虞书欣 #虞書欣 #EstherYu #YuShuxin #우서흔 #위슈신 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] Do you know? The one who made commentary and interview for AUBL was Xin Xin's Youth With You Producer? Faith indeed is 🤲 He was able to witness Yu Shuxin’s debut and then was able to see her and talk with her after 6 years 🥹 #YuShuxin #EstherYu

[image] Instagram update || 2026.04.19 #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cpop #chineseactress

[image] REAL. ORIGINAL. ICONIC ❤️✨ Living up to the name: Heng Dian Fashion Week 🪩🔥 #EstherYu #YuShuxin #虞书欣 #LoveInTheShell

[video] You went to a private event for Yu Shuxin as she serves you this LOOK! Oh soooooooo worth it 😭😭 #YuShuxin #EstherYu

[video] [ENG SUB] BTS: Making “Road to Success”👩‍🎨 #CDrama #RoadtoSuccess #LinWanxing #灿如繁星 #林晚星 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[video] Douyin update || 2026.04.08 Caption: 🧚‍♀️🧚‍♀️ #EstherYuinKualaLumpur #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cpop #chineseactress

[image] Look 👀 Yu Shuxin’s “Chinese Restaurant 8," a variety show two years ago, climbed to the top 5 of the online variety show charts thanks to its growing popularity. Recently, another segment of her performance has gained mainstream attention in lower-tier markets. Long tail queen

[image] Yu Shuxin prepared water and fans for pomegranates who are lining up and waiting to enter the Spicy Honey pop-up 😭🥹 She is such an angel 🪽 #YuShuxin #EstherYu

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[image] #RoadtoSuccess is currently airing on Korea’s top local OTT platforms, TVing and Wavve🔥🔥🔥 지금 티빙과 웨이브에서 #찬여번성 #별처럼빛나리 이 뜨겁게 방영 중입니다! 많은 관심과 사랑 부탁드립니다! #린완싱 #우서흔 #위슈신 #YuShuxinxLinWanxing #LinWanxing #灿如繁星 #林晚星

[video] studio Douyin update Stay pretty❤️ #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cpop #chineseactress

[video] Brave Mumu, delicated Xinxin 💕💕 #SpeedandLove #JiangMu #双轨 #姜暮 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] EstherHouse has pulled out all the stops with their Qixi Festival (Chinese Valentine's Day) promotional materials! Millions of microblog posts and over 100,000 WeChat public account views! Yu Shuxin is amazing! #YuShuxin #EstherYu

[image] 🎉🎉 Preview of the Event Freebies are here! We have prepared 400 sets of freebies for little pomegranates❤️ Limited sets, first come first serve! #YuShuxin #EstherYu #虞书欣 #iqiyiinternationalglobalambassador #爱奇艺国际版全球代言人虞书欣 #MalaysiaFans #FanSupport #小石榴

[video] Malaysian Little Pomegranates, this one’s for you! The WOW BEAUTY x ilso Yu Shuxin-themed pop-up has officially landed at Pavilion Bukit Jalil! It’s seriously rare to get a Shuxin-themed store overseas, so hurry over and check it out — don’t miss it~😉

[image] studio Instagram update || 2026.03.13 What is Mumu doing now? #YuShuxinXJiangMu #姜暮 #JiangMu #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน

[video] We love Chu Li, Xiaolanhua, Yun Weishan, Jiang Mu, and Shuxin🥰☺️ #EstherYu #YuShuxin #虞书欣 #虞書欣 #iQIYIInternationalGlobalAmbassadorEstherYu #Moonlight #LoveBetweenFairyandDevil #MyJourneytoYou #SpeedandLove #LetsGoSkiing

[image] TYSM to China VOGUE for the shoutout🫶🏻 #EstherYu brought that beautiful neo-Chinese style to the world stage. It’s a gorgeous mix that shows off her cultural pride. And with her own fashion sense, she gave us a fresh take on this year’s #GoldGala theme, “A New Gold World.” ✨

[video] Fansite update || 2026.02.22 Yun Chu's new look😍😍😍 #云初令 #YunChuLing #云初 #YunChu #YunChusVengeance #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cdrama #ChineseActress

[image] An arrow drawn — about to break the courtyard’s whole web of secrets.🏹 Curtains after curtains — every step messes with your heart.🤫⚔️ #YunChusVengeance #YunChu #云初令 #云初 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

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[image] Instagram update || 2026.03.10 🐱一组小库存 🐱A small collection of photos Check out more photos on Esther's IG post: #云初令 #YunChuLing #云初 #YunChu #YunChusVengeance #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน

[image] Another group photo with Xinxin❤️ Did everyone enjoy the meeting with Esther yesterday💕 #EstherYuinKualaLumpur #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน

[video] How does #EstherYu get into a character that feels so different from her own emotions? #虞书欣 #虞書欣 #YuShuxin #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน #YunChu #YunChusVengeance

[image] Weibo update || 2026.02.17 🧧Part I🧧 新春快乐 云初给大家拜年 Happy Chinese New Year! Yun Chu sends New Year greetings to everyone #HappyChineseNewYear #SpringFestival #云初令 #YunChuLing #云初 #YunChu #YunChusVengeance #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン

[image] The first #RoadtoSuccess trailer is now on iQIYI's YouTube channel! Head over to give it a like and leave a comment. Let’s cheerfully wait for #LinWanxing together🥳🥳 #虞书欣 #虞書欣 #EstherYu #YuShuxin #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] Happy 3.1th birthday to my brainy beauty Meibao baobao 🎉🎂👸🏻❤️ #YuShuxin #EstherYu #虞书欣 #ARomanceOfTheLittleForest

[video] ✨New Endorsement Teaser✨ Shuxin is about to be named the first Global Ambassador for OUT OF OFFICE, a rising homegrown Chinese makeup brand!!! And the brand’s take on her? “A powerhouse actress and singer” – honestly, couldn’t be more spot on! They clearly see and respect her

[video] Ubras update! "Xin" style stylist is coming soon! ✨ The autumn breeze is gently blowing, it's time to get some fresh inspiration for your outfits! 💡 How will ubras brand ambassador @虞书欣Esther style her first base layer of autumn? Find out on September 4th! #YuShuxin

[video] “Because playing soccer is tiring, and imagine how hot it is in Quanzhou in July—we all got heatstroke! My sister bought us smoothies, and we didn't even realize it at the time. After a game, we went back to our locker room and there was a huge mountain of smoothies #YuShuxin 👼

[image] The brand’s IG posted about Xinxin’s second look from the CENESE signing event yesterday! Go show some love with likes and comments, everyone! 🫰🏻🥳🥳 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] Cenese also ended up with a large MOB of pomegranates 😅 But to avoid more problems Cenese does not accept any onsite queue anymore. Seriously 🔥 #YuShuxin #EstherYu

[image] "Chinese Restaurant S8" video, posted last night close to midnight, has already garnered nearly 100,000 👍 in less than 24 hours, and has soared to the top 4 of Xiaohongshu's trending topics list (it might go even higher), with 23 million views! 🐮 #YuShuxin #EstherYu

[image] 639,000 views in Taobao!!! Not including Douyin!!!!! Yu Shuxin’s power to attract viewers will always be amazing and look at that aura!!!! People love her live stream it even made to HS even when the live is not yet done 😅😅 Her subtle feminine aura today screams He Pan!!!!

[video] [ENG SUB] BTS: Who can resist wall-donking this Mumu!😘 #SpeedandLove #JiangMu #双轨 #姜暮 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] Yu Shuxin through Hand in Hand Foundation and Little Pomegranates donated and helped the affected places and people due to the mudslide in Tibet 🥹 May everyone be safe 🙏 and the lost be found 🥹#YuShuxin

[image] 🐟 𝗠𝗮𝗹𝗮𝘆𝘀𝗶𝗮 𝗙𝗮𝗻 𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗣𝗮𝗰𝗸𝘀 𝗳𝗼𝗿 𝗘𝘀𝘁𝗵𝗲𝗿 𝗬𝘂 𝗮𝗿𝗲 𝗵𝗲𝗿𝗲! 🐟 To prepare a warm and special support for Esther’s upcoming meet & greet, we’ve prepared exclusive fan support gift packs for Malaysian Pomegranates! 💗 Let’s show our love and

[image] iQiyi Korea is about to launch outdoor ads for #YunChusVengeance! Check the original post for the schedule. For 7 days straight, they’ll be up in Myeongdong, Samseong, Sinchon, and Hongdae Entrance — round-the-clock, high-frequency exposure. Our Matriarch is about to be all over

[video] Shuxin wore her He Pan outfit to a friend’s birthday party! 🥰🥰 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน #LoveInTheShell

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[image] 【💡】Overseas Event 👉GOLD GALA - Los Angeles🪩 Date：9th May 2026 Time：5.00pm (GMT-7) Venue：Music Center 135 N Grand Ave, Los Angeles, CA 90012 #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #ChineseActress #cpop #cdrama

[image] 【💡】Singer Esther Yu to Attend Overseas Event A new surprise👀 Xin-music is coming soon~ #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cpop

[image] Xinxin and her photographer buddy🩷 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[video] Would you still get to know her story if you had one more chance? 🥹 #YuShuxinxJiangMu #JiangMu #SpeedandLove #双轨 #ทางรักคู่ขนาน #쌍궤 #스피드앤러브 #双軌 #velocidadyamor #虞书欣 #虞書欣 #EstherYu #YuShuxin #우서흔 #위슈신 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[video] [ENG SUB] BTS: The Rocky Road to a Kiss🤣 #SpeedandLove #JiangMu #双轨 #姜暮 #EstherYu #YuShuxin #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[video] Exciting update! After #SpeedandLove aired for the 3rd time on 🇰🇷 중화TV & 티빙(TVing) two weeks ago, it’s now coming to 웨이브(Wavve) on June 30. That means it’ll be available on all 3 platforms at the same time!🤩 #쌍궤 #장무 #双轨 #姜暮 #EstherYu #YuShuxin #虞书欣 #우서흔

[image] Announcement 📣: Spicy Honey Shanghai Popup 📅 08/29~09/07 Venue is said to be here 👀 soooo huge!!!! #YuShuxin #EstherYu

[image] Huanwang’s July character popularity TOP1: #YuShuxin as #LinWanxing (#RoadtoSuccess)🔥🔥🔥🔥🔥🔥🔥 So proud of you, Shuxin! 🥹🥰🥰 #YuShuxinxLinWanxing #EstherYu #虞书欣 #虞書欣 #우서흔 #ユーシューシン #NguThưHân #อวี๋ซูซิน

[image] studio Instagram update || 2026.02.24 More pretty photos of Mumu💗💗 ➡️ #YuShuxinXJiangMu #姜暮 #JiangMu #SpeedandLove #YuShuxin #EstherYu #虞书欣 #우서흔 #ユー・シューシン #NguThưHân #อวี๋ซูซิน #cdrama #ChineseActress